6 October 2020 For Immediate Release
Vita and Craft-Bamboo Racing join forces for 2020 esports championship
Three fully branded Mercedes-AMG GT3s to race for full season
Vita drivers will compete for top honors in Real-PRO and Real-AM classes
GT World Challenge Asia Esports Championship
Hong Kong beverage giant Vitasoy forms partnership with Craft-Bamboo Racing for the inaugural GT World Challenge Asia Esports Championship presented by Tarmac Works. Craft-Bamboo Racing also confirms three Mercedes-AMG GT3s with fully-branded, eye-catching Vita liveries featuring signature brands Vita VLT, Vita Juice, and Vita Water. Vitasoy is no stranger to motorsports, having been partners of Craft-Bamboo Racing from 2014 to 2018 in the highly successful “ VLT Race to Win!” campaign. Extending the dynamic brand’s activities, Vitasoy has once again teamed up with Craft-Bamboo Racing, this time in esports expanding their branding involvement. In addition, the three Vita branded cars will be driven by an all-Hong Kong driver lineup featuring Darryl O’Young, Matt Solomon and Frank Yu, all racing in the highly competitive virtual Mercedes-AMG GT3 in Real-PRO and Real-Am classes respectively. The Real-PRO class is formed by professional race drivers from across Asia, and is slated as the top category of the championship. Two of our drivers will compete in the Real-PRO category in the Vita branded race cars. Darryl O’Young, a GT specialist in the real-world GT World Challenge Asia series, has been on the podium at Le Mans 24 hour and also won the 2015 GT Asia championship with Vita VLT amongst a list of achievements. Matt Solomon has driven in Craft-Bamboo Racing’s junior program in the Formula Masters China Series, as well as competing in Mercedes-AMG machinery in Asia and Australia. Representing the team in the Real-AM class for FIA Bronze rated drivers is Hong Kong GT veteran Frank Yu. Yu is an accomplished racer, having most recently scored several victories in the real 2019 GT World Challenge Asia series, as well as winning the 2017 Blancpain GT Series Asia Championship in the GT4 class. The GT World Challenge Asia Esports Championship presented by Tarmac Works kicks off on October 6th at Monza in Italy, followed by rounds at Laguna Seca, Silverstone, Spa-Francorchamps and finishing at Suzuka in December. Craft-Bamboo Racing will be entering a total of 8 Mercedes-AMG GT3’s in the championship spread across three classes. For futher information, please follow us at www.craftbamboo.com. All the races will be livestreamed on global platforms, with the Monza race broadcast starting at 1940hrs (GMT +8) at the links below: English Broadcast (YouTube) https://www.youtube.com/watch?v=ld7h2PnbyAo Chinese (Huya, Ssports, Iqiyi) www.huya.com/20073018 http://ssports.iqiyi.com/live/1900000714.html https://live.iqiyi.com/sports/a8ykrh8lhb.html About Craft-Bamboo Racing Craft-Bamboo Racing is an official performance team of Mercedes-AMG Customer Racing, competing on motorsport’s world stage in sprint and endurance events around the year. Enjoying a multitude of success through numerous race programs, Craft-Bamboo Racing’s achievements are a testament to the team’s ability to push its boundaries. The team has years of world championship experience and is truly a unique company in the global motorsports industry, bridging motorsport between Europe and Asia. With its headquarters in Hong Kong, and workshops in Sepang and Silverstone, the company is uniquely positioned to deliver global race programs and marketing activations. QUOTE Darryl O’Young –Director & Driver of Craft-Bamboo Racing “I’m very proud we have brought back this fantastic collaboration with Vita, especially the iconic Vita VLT design that was so popular amongst race fans over the years. The Vita VLT design has never been placed on a Mercedes-AMG GT3, so its very special to launch this for our teams’ esports campaign. Not only are we competing with VLT, we are also expanding our collaboration with further Vitasoy icons, Vita Juice and Vita Water. We hope this project brings a new dimension to the “Race to Win!” campaign, especially via virtual gaming. The GT World Challenge Asia Esports Championship is highly competitive in both the real race driver class and the sim race driver class. We are excited to enter eight entries into the series and hope to come out on top after the 5 rounds. 2020 is a unique year for motorsport with travel lockdowns, so I’m very happy we can continue racing and keep our competitive spirit strong.”
